Third Wave Fulfillment™

A framework for brands to reclaim their independence via logistics.

Third Wave Fulfillment™ is a framework for brands to reclaim their independence via logistics.

Fulfillment has gone through significant changes over time. This evolution is defined by three distinct phases that have profoundly influenced supply chain dynamics.

The First Wave, spanning from the 1980s to 2014, was characterized by simplicity. Imagine managing orders with basic tools like pencil and paper. During this period, businesses often operated on a local scale, reminiscent of traditional "mom and pop" shops. Despite offering personalized customer support, entering the industry was challenging due to limited technological advancements. Prominent players like Ryder thrived in this era, relying on manual methods to meet customer demands.

The Second Wave, covering 2014 to 2022, thrust technology into the spotlight. Think of Amazon leading the charge here. Their introduction of advanced solutions for storage, selection, packaging, and shipping brought about a transformative shift. Concurrently, businesses began outsourcing customer support, making it easier for newcomers to join the growing online market. Companies like Stord, Deliverr, and Cart.com adeptly embraced this trend, providing streamlined fulfillment services through digital platforms.

Today, we find ourselves at the forefront of the Third Wave of fulfillment, marked by foresight. Sustainability is a driving force in this phase, alongside a resurgence of personalized customer support. This wave ingeniously merges the strengths of the previous phases. Modern brands seek more than just efficiency – they desire eco-conscious solutions that align with their values. This is where tailored strategies come into play, addressing the unique requirements of each brand. Manifest embodies this innovative approach, showcasing not only a commitment to sustainability but also the fusion of the personalized ethos from the first wave with the technological finesse of the second. As supply chains continue to evolve, the Third Wave Fulfillment™ narrative emphasizes our adaptability, customer-centric philosophy, and resolute pursuit of a more sustainable future.

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Underwrite Your Moving Expenses

Eliminate Future Logistics Tech Debt

Economies of Scale with Shipping Carriers

X-Ray Vision into Multi-Line Item Billing

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Infinitely Scalable, Yet Owned and Operated Hands-On

Logistics that Outpace Your Growth

Made-For-Your-Brand Process Paths

Best-For-You Storage Commitment

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Dedicated Account Management, Always

Ecommerce Fulfillment Industry Leading Content Inclusion

It's Your Warehouse Too: Come Inside

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Environmental Impact of Shipping and Fulfillment

Roadmap to Eliminate 100% of Ecommerce Logistics Waste

The journey commenced in April 2021, prompted by shifts in careers and a mutual desire for something more compelling. A spontaneous call from George Wojchowski to Bob Sixsmith sparked a conversation about potential business ideas, eventually leading to the realization that there was an opportunity to improve existing models. The birth of Manifest.eco mirrored the unfolding cosmos—a natural progression of ideas. The inclusion of Max Stevens followed, confirming his involvement in this new endeavor. Max and George embarked on a road trip, covering miles from Chicago to Austin, Texas. Amid the journey, George posed a question about the venture's feasibility, met with Max's honest uncertainty. After establishing the legal groundwork, the official introduction came in August 2021. The initial steps began in a garage in south Buda, TX, progressing to a real warehouse in the same town, with recent news of securing a lease for a new warehouse in San Marcos, TX marking another milestone.

G. Wojciechowski

Cofounder • CEO

Bob Sixsmith

Cofounder • VP Operations

Max Stevens

Cofounder • VP Fulfillment

Manifest.eco has committed significant resources to develop a professional Go-To-Market (GTM) strategy with the goal of attracting new merchants that align with both Manifest's immediate and long-term capabilities. The founding team has added Peter Hillowe to the leadership team to spearhead this endeavor.

Achieving a 100% retention rate is a rare accomplishment within the logistics landscape. However, at Manifest.eco, we can proudly highlight this achievement thanks to the dedicated efforts of Cole Wenzel as the executive sponsor of the success and support teams.

In the year 2022, Manifest.eco successfully processed 100,000 orders. Looking ahead, we are poised to scale further, with the capacity to handle 7,000,000 orders annually within the next three years, all in collaboration with 100 brand partners.

As of the writing of the Third Wave Fulfillment White Paper, Manifest.eco’s community consists of 18 employees.

In Media

The truth is what we value

Truth in our values is key. Other values ensure Manifest is a great place to work.

With the right people

Everybody at Manifest is the best in their role and does their job first.

Know your playbook

If you know your team’s playbook, you have the freedom to choose your own adventure.

Know the goal

The company has clear time-bound goals and so does every team at Manifest.

Seat at the table

You have a seat at the table. Don’t waste it. Make sure to support your conclusions.

We want to work with people who embody these five values, and who question inconsistency.

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